Dubbed the happiest 5K race on earth, Indianapolis, Ind., hosted its first-ever Color Run on July 28, 2012.
An estimated 10,000 runners participated, getting smothered with paint along the race route. A portion of every racer registration will be donated to Simon Youth Foundation to support the Simon Youth Academy and Simon Youth Scholarships programs, which extend valuable educational opportunities to at-risk youth.
Local media provided day of Color Run coverage, including the Indianapolis Star and WXIN-TV Fox 59, the city’s Fox affiliate. WIBC provided pre-event coverage.
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